Source: www.ocregister.com --- Saturday, January 27, 2018
At this point in the Alex Rodriguez Media Makeover, the one-time sure-bet Baseball Hall of Famer doesn’t seem as focused on getting any last laughs as he is about getting first cracks at another get-to-know-me opportunity. When ESPN announced an unusual sharing agreement with Fox Sports to bring the once-tarnished New York Yankees star into its newly shaped “Sunday Night Baseball” booth for the upcoming 2018 season, it effectively elevated A-Rod as the March-to-November TV voice of the game. Rub your eyes again, read that again, and check off another box. A media that once relished in debate about Rodriguez’s toxicity levels long before and continuing after he was benched for the entire 2014 season – the longest suspension in Baseball history for performance-enhancing drug use – must be gagging on its hazmat hankies. In less than two months, Rodriguez will jump in with Matt Vasgersian and Jessica Mendoza and start with two Dodgers-Giants games at Dodger Stadium – the March 29 opener, followed by the April 1 finale to the four-game series. Rodriguez will then jump into the other side of the batters’ box and keep his Fox post-season analyst role in the studio. How has this Homer Simpson with a stick of glowing plutonium in his back pocket been melted down and transformed into MLB TV gold standard? It gave Rodriguez a moment to pause the other day and consider how this period of fixing himself was the result of fixating on how he w ...
from Baseball http://ift.tt/2DGoTcy
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