Monday, 26 February 2018

Ask The CMO: A Conversation With Allbird's Julie Channing On Igniting A Brand Movement

These days consumers are becoming smarter about where and how things are made and they want to align themselves with brands that they think represent their set of values. They want to support a values driven company with an incredibly authentic and genuine story.

from Forbes - Leadership http://ift.tt/2GJPN4L

No comments:

Post a Comment