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Friday, 29 September 2017

Apple positions itself to woo the likes of Spielberg with new content team

Source: www.bizjournals.com --- Thursday, September 28, 2017
Can Apple win over the likes of Steven Spielberg and Reese Witherspoon to become a part of the company’s TV strategy? Zack Van Amburg and Jamie Erlicht, who now head up Apple's content acquisitions and video strategy, have been making the rounds in Tinseltown to find premium content. Their aim is to put Apple in the running to produce shows that otherwise might go to competitors Netflix, HBO, Hulu and Amazon, according to The Hollywood Reporter. The executives have been inundated with scripts,… ...



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