Tim Cook Breaks Silence On Apple’s Interest in Cars … Without Actually Saying Anything.

Source: razorianfly.com --- Tuesday, October 25, 2016
If there’s one aspect of the Jobs’ approach to Apple’s PR that Tim Cook appears to have adopted, it’s the ability to make a statement … while not saying much at all. Case and point — during the company’s fiscal Q4 earnings call , the Apple CEO was questioned by Piper Jaffray analyst Gene Munster on the long rumoured Apple Car . A question to which Cook responded: “I can’t speak about rumors, but as you know, we look for ways we can improve the experience and the customer’s experience on different sets of products. We’re always looking at new things and the car space is an area where it’s clear there are a lot of technologies that will become available… or will be able to revolutionize the car experience. It’s interesting from that point of view. But certainly nothing to announce today.” Read: Apple is always looking into new things … the car experience could do with a revamp, and Apple isn’t going to do anything about it – right now. Tell us something we don’t know, Tim! / MacRumors (h/t) Related Stories – WSJ: “Apple Car” Project Dashed As Steve Zadesky Said To Exit [REPORT] ...

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