Source: bleacherreport.com --- Friday, March 31, 2017
It's possible we're seeing, right at this very moment, the evolution of Jerry Jones from great NFL owner to the most powerful man in all of sports. And he's doing it in the bossiest, most badass way possible. Jones has used a hospitality and marketing company he partially owns, called Legends, to essentially better the way three teams—the Raiders , Chargers and Rams —make profits. Jones, of course, doesn't run any of those franchises, but he's masterfully maneuvered himself into position to have a say in how they manage some of their revenue streams. It's like a next-door neighbor managing a chunk of your household's finances because the neighbor thinks they can do it better than you. Partially owned by Jones along with the Steinbrenner family and other companies, Legends will sell the suites and sponsorships for the Raiders' new Las Vegas stadium, and is already selling them for the Rams and Chargers' stadiums. Legends also was a big reason the 49ers sold out the suites and sponsorship deals for Levi's Stadium. Al Guido, who is the president of the 49ers, is a former executive in Jones' Legends company. Jones, in some ways, has pulled the NFL's version of a Jedi mind trick. Other teams are using him to run big parts of their business, and he, in turn, has gained a significant influence on the finances of those teams, according to league officials familiar with the matter. The story of what Jones is doing comes down to one simpl ...
from NFL http://ift.tt/2nqDsJd
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