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Friday, 25 May 2018

Powerful PSA Campaign Proves Radio Can Still Be Innovative And Even Lifesaving

We think of radio as not necessarily a hotbed for innovation. But this campaign from Belgium's Parents Of Road Victims may inspire you to think about radio differently. It takes full advantage of the nature of the medium, where people listen and when. With an overlay of realtime data as a bonus.

from Forbes - Leadership https://ift.tt/2LrRVBd

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