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Wednesday 28 March 2018

Marketing To Millennial New Home Buyers: Lowe's Innovative DIY Training Program

As millennials rewrite the definition of home ownership, the allure of Do It Yourself projects continues to grow. Lowe’s, which maintains a commitment to “help people love where they live,” responded to this trend with UpSkill, an innovative DIY training program.

from Forbes - Leadership https://ift.tt/2pJSNXD

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